Revealed: Covid’s Impact on Ski Resorts

We look at the way in which ski resorts are evolving and how they’re gearing up for a winter season like no other
Written By:
Kate Everett-Allen, Knight Frank
2 minutes to read
Categories: Property

What we know:

  • Most resorts were ordered to close on 15 March 2020 missing out on the traditionally lucrative Easter period.
  • Refunds for holiday rentals were issued, ski lifts froze, and confinement measures took hold.
  • Property agents adapted. From drone viewings to virtual tours and online notary signings, only around 5%-10% of sales were lost in the French Alps.
  • Viewings were permitted in May and domestic demand strengthened.
  • The rental market received a much-needed boost from staycationers over the summer with Swiss hotels close to full occupancy.
  • The announcement that Switzerland was the world’s safest country post the pandemic only served to strengthen demand from nationalities within a driveable distance such as those from Benelux.
  • Viewings and sales increased in July and August across the Three Valleys.
  • Resorts such as Verbier and Villars-sur-Ollon saw residents from Geneva, Lausanne and Montreux relocate to their second homes as working from home became the norm.
  • Throughout the pandemic sellers have stuck to asking prices and sales have largely progressed as normal.

What we expect:

  • We expect last minute bookings in 2020/21 as holidaymakers wait to consider travel restrictions.
    Rental demand may be strongest in smaller, less crowded resorts.
  • Potentially weaker demand for shared chalets or hotels where social distancing can be challenging.
  • Second home owners, many of whom missed out on their annual trip last season, will block book their weeks well in advance.
  • Town councils will help boost local economies – Chamonix has put aside €300,000 to tempt tourists to try new activities for free e.g. paragliding, white water rafting etc.
  • With winter approaching, some wealthy Europeans who would usually head to South Africa, the Caribbean or Australia are considering a long-term stay in the Alps instead.
  • More schools will follow in the footsteps of Verbier International School and offer new winter term only enrolment options.
  • The increase in online property viewings in the Three Valleys between Mar and Sep 2020

Read the report in full here

For further information please contact Kate Everett-Allen