Next Neighbourhoods 2021: NoMad, New York, USA

As the name implies, NoMad – or North of Madison Square Park – is anchored by some 6.2 acres of beautifully landscaped green space. Spanning several blocks in the mid to upper 20s, the area is a mix of pre-war and modern commercial and residential buildings, including the Empire State Building, as well as some of the top-rated restaurants in the city.
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Why is it primed for growth?

There are a number of exciting new condos in the pipeline, from Madison House to The NOMA, plus the first Virgin Hotel location in New York (slated to open in 2021). Then there’s the small matter of the second site for Amazon, aka Jeff Bezos’s mega-million- dollar penthouse and various other units at
212 Fifth Avenue, one of NoMad’s most prestigious new condo developments.

My favourite bits:

The Ace Hotel, built in 1904, was the first boutique hotel and bar destination of its kind in the area, while 230 Fifth is a massive duplex penthouse rooftop bar that evokes Miami Beach with tables and benches amid palm trees juxtaposed with a front-row view of the Empire State Building (avoid on weekends!).

What will my money buy me?

You can get a foothold in NoMad for as little as US$345,000 for a studio in a co-op, with one-bedroom apartments ranging from US$600,000 to US$2.5 million and two-beds from US$1.3 million to US$8 million. Higher-end condo penthouses sell for US$3,000 per sq ft, ranging anywhere from US$14 million to US$25 million and up.

One thing the locals like to keep secret:

I will give you three: Sid Gold’s Piano Bar; the speakeasy Bespoke (hidden behind a coffee shop); and Oscar Wilde, home of New York’s longest bar (118.5 feet).

Credited to: Tracie Hamersley